Grand Seiko was born in 1960 with an aim of creating the very best watch of which the company was capable. Each watch is handmade in Japan by skilled men and women who ensure the high precision, legibility and durability for which Grand Seiko has become renowned. Grand Seiko is deeply rooted in its Japanese heritage, and its brand philosophy. "The Nature Of Time", celebrates the Japanese spirituality of time that is deeply inspired by nature and brought to life by "takumi" (craftsmen and women). Mechanical, quartz and Spring Drive movements power the watches in the Grand Seiko collection, which embraces Heritage, Sport and Elegance designs as well as the new and highly prized Evolution 9 collections.